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Maybe the question is not whether INthe-Q™ is disruptive. Maybe the question is whether the logic behind it deserves to be examined.
Maybe the question for policymakers, industry leaders, Artists, and fans is not whether INthe-Q™ is disruptive. Maybe the question is whether the logic behind it deserves to be examined.
For generations, Artists have relied on promoters, investors, guarantees, sponsors, institutions, and — in some cases — public funding to help support the enormous financial risk associated with bringing live entertainment to an audience.
INthe-Q™ introduces a radically different possibility
What if verified fan demand could become part of the economic support system for the Artist?
Through the AID™ Allocation — Artist Incentive Dollars, a portion of the Reservation Allocation Fee is allocated to incentivize the Artist to participate in the INthe-Q™ demand-validation model.
It is not based on speculation about whether people might attend. It begins with people who actually raised their hand and said, “I want this Artist to perform.”
That creates an unusual intersection of passion, empathy, entertainment, and economics.
Is it biased passion?
Or is it logic?
Maybe the future of Artist support doesn’t begin with someone deciding who deserves funding.
Maybe it begins with the fans deciding who they want to support and see.